Erica Rasmussen, Director of Marketing and Communications
Erica brings over 15 years of marketing and communications experience to
Gunnison Valley Health, with a strong background serving clients across
the Gunnison Valley and nationwide. Her expertise spans digital marketing,
strategic messaging, brand development, and community engagement.
Prior to joining GVH, Rasmussen ran her own consultancy, spearheading marketing
and communications strategy for several organizations in a multitude of
sectors. She previously served as Senior Marketing Manager at Crested
Butte Mountain Resort, where she led branding initiatives, digital marketing,
public relations and community development efforts.
"Erica's deep community connections and strategic marketing expertise
make her uniquely qualified to advance GVH's mission," said Jason
Amrich, CEO of Gunnison Valley Health. "Her proven ability to translate
vision into measurable results will be invaluable as we strengthen our
outreach and community engagement efforts."
"Clear communication is fundamental to quality healthcare delivery,"
Rasmussen said. "I look forward to working with the GVH team to ensure
our community understands and can easily access the excellent care available
right here in the Gunnison Valley."
As the organization expands services to meet the region’s growing
healthcare needs, Rasmussen is well-positioned to lead GVH’s outreach
and communication efforts
